Warm Up Your Winter: The Paint Colors Designers Swear By

5

Interior designers consistently recommend two colors to instantly make spaces feel warmer during colder months: soft pinks and buttery whites. These shades aren’t just trendy; they tap into how light and color affect perception, making rooms more inviting when daylight is limited.

The Psychology of Warmth in Color

During winter, natural light diminishes, and cooler temperatures can make interiors feel stark. Both pinks and warm whites counteract this by introducing subtle, reflected warmth.

Pinks, particularly muted or dusty shades, aren’t overly feminine despite the stereotype. Designers emphasize their ability to create a gentle, welcoming ambiance without being overpowering. The key is avoiding bright, saccharine tones; instead, opt for shades with a touch of muddiness to avoid a childish look. They pair well with various aesthetics, from soft linens for a romantic feel to rich, dark woods for sophistication.

Buttercream: A Vintage Touch

The second recommended color is buttercream white – a warm, vintage white with yellow undertones. This isn’t a clinical, sterile white; it’s a shade that mimics the soft glow of candlelight.

“A buttercream white adds warmth in winter because its soft yellow undertones reflect light in a cozy, candlelit way rather than feeling stark or cold.” – Maggie Clarke, Maggie Clarke Interiors

This approach works because warmer whites mimic the natural light we miss during winter, making spaces feel brighter and more lived-in. Deeper shades like butter yellow can also be used, particularly when contrasted with rich greens or purples for a striking effect.

Why These Colors Matter

The effectiveness of these colors lies in their ability to manipulate perception. Warm colors advance visually, making walls seem closer and cozier, while cooler colors recede. By choosing pinks or buttery whites, you’re not just picking a paint shade; you’re creating a psychological effect that makes your space more inviting, especially during the bleakest months of the year.

Ultimately, these aren’t just aesthetic choices; they’re a practical way to enhance the comfort and mood of your home when natural warmth is scarce.